Digital Juice
Lone Ranger Roofing

CASE STUDY · LOCAL SEO · PAID SOCIAL

FROM NON-EXISTENT
TO MARKET LEADER.

Temple, TX. A market where Julio was invisible online and his competitors weren't. Here's what happened when we changed that.

400%

Increase in call volume

0 → 144

Google reviews, year one

32K+

Locals reached in one campaign

Top 3

Rankings for "Near Me" terms

THE CHALLENGE

THE PROBLEM.

When Julio came to us, Lone Ranger Roofing had no Google presence, no reviews, and no way for homeowners in Temple to find him online. He was doing good work — he just wasn't showing up anywhere. His competitors were. That's the whole problem.

IN THEIR OWN WORDS

WHAT WE DID

BUILD. RANK. HUMANIZE.

We didn't guess. We audited his market, found the gaps his competitors left open, and built a strategy around three things: getting him found, getting him trusted, and making his community feel like they already knew him.

01

BUILD.

Ecosystem Creation

We built out his entire digital presence from scratch — Google Business Profile, Facebook Business Page, local citations, on-site SEO. The foundation that everything else runs on. Before this, he basically didn't exist online. After this, Google knew exactly who he was and where he operated.

Lone Ranger Roofing Google Business Profile and website built by Digital Juice
Lone Ranger Roofing Google reviews after Digital Juice automated reputation system

02

RANK.

Reputation Velocity

Reviews are one of the biggest ranking signals for Google Maps. Julio had none. We built an automated follow-up system that turned every completed job into a review request. In year one, he went from zero to 144 Google reviews. The phone started ringing before the ads even launched.

03

HUMANIZE.

Humanized Social Ads

Julio ran an ad featuring himself and his daughter. A homeowner saw it, thought it was adorable, and hired him on the spot. That's not a marketing trick. That's what happens when your advertising looks like a real person instead of a billboard. We launched high-reach Facebook branding campaigns at $0.08 cost per result to saturate the local market with the owner's face — and his family's.

Lone Ranger Roofing owner Julio Rojas featured in a humanized Facebook branding ad

THE OUTCOME

A BRAND BUILT TO LAST.

In just one year, Lone Ranger Roofing went from completely invisible to consistently ranking in the top 3 for the most valuable roofing keywords in Temple, TX. Over 150,000 local brand impressions on Facebook. 144 five-star reviews. And a lead flow consistent enough that Julio expanded into four surrounding cities.

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Lone Ranger Roofing crew on a completed job in Temple, Texas

GET IN TOUCH

WANT RESULTS
LIKE THESE?

These aren't flukes. They're what happens when the right strategy meets a contractor who's ready to grow. Are you next?

4X

Increase in Inbound Calls

144+

Google Reviews in Year One

TOP 3

Local Rankings in Temple, TX

Stats reflect averages across our client portfolio.

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